Fragment, brother, we're hanging Mental here, why write obvious things in the newspaper again?
Tsvetaeva - Koktebel - Koktebel Factory of Fine Wines and Cognacs - Cognac - Brandy - Strong alcoholic drink - Alcohol content - Whiskey - Scotch whiskey - Whitehorse
Jack London - gold rush - Yukon territory - Whitehorse.
Whitehorse - Klondike Gold Rush." - Jack London
Jack London - San Francisco - Francis of Assisi - Franciscan order - Innocent III - Struggle against the Cathars (Cathars)
Cathars - Innocent III - Francis of Assisi - San Francisco - Jack London
In general, I'm going to try to find a normal connection between the second clue and Jack London. If I find it, then Mental must definitely be executed, although even now Nefela's find looks quite convincing.
Added 1 minute ago
Fragment? Well, he's not so constructively verbose in life.