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Wow, and there's no competition for the target audience? And it's not even advertising? Now it's clear, it turns out it's all just for convenience. Everything for the people :D
And yes, everything should be convenient for the people. This is one of the basic principles of HoTa, and not just in terms of the interface.
Note the almost complete absence of verbal promotion of HoTa (I think you remember how TE/VT were promoted). This is partly due to that.
By the way :D it seems like Hellight was told (or they tried) that the next CIS tournaments will be held on HoTa :D
And so, quietly and unnoticed, the fox came with a bag :D
I repeat, the goal is not to take territory or an audience away from SoD; the goal is to test HoTa online and gain a certain number of permanent players.
The fact that games and tournaments for SoD will continue in 3, 5, and maybe even 10 years (if the Heroes as an idea don't die out by that time) seems to me to be a historical inevitability, and if so, what's the point in fighting it? That's right, there's no point.