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And why would Ubi even need to justify themselves? Attract public attention to this message when most fans don't even know about it?
The point of justification is to save the company's reputation, which is important in business. But I was convinced by your argument about the relative obscurity of the letter. In that case, silence is very appropriate.
Actually, I think they are quite mediocre games. At least, Heroes 6 is not their worst creation.
The problem is the number of bugs. There were significantly fewer errors in their previous games.
There's also a smiley face there. A smiley face usually means a joke or irony.
Every joke has a grain of truth. :p In the end, they refused, which means something bothered them.