But how will the town then figure out which of the clues is the real one? I like this option more than the current one because then the clues will fit into the setting and won't stand out from the newspaper (although there are such clues even now). But will this really help the town?
After all, when you know that you are a town member and the clue cannot be real, that's one reaction, but when you suspect that the clue is correct, the reaction will be different, logically, right? This is basic.

Барон "Vampires"
Отдай свои прошлые сны,
В сомненьях себя обрети,
В бешеном танце душа кружится!
Не думай, что будет потом,
Здесь и сейчас мы живем,
Стань хоть на миг сам собой, слышишь!