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The only reason why it couldn't have been good is the publisher's desire to please a "wider audience." This is the main cancer of modern releases because you want to please everyone, but in the end, you please no one, and you also ruin the expectations of your own fanbase.
It's noteworthy that this game somehow managed to establish itself surprisingly easily in this market, considering that even after three years of my intermittent play, I still consider it one of the least casual-friendly games of modern times in this genre. Maybe it's just because its "wide audience" consists only of experienced veterans who came from Diablo, who knows.
In general, I don't fully understand Blizzard's decision. Those who wanted a proper continuation of the series are unlikely to play this and even less likely to donate, and the mobile gaming market is not only oversaturated but also the franchise itself probably doesn't mean much to many of the big spenders there, and you can't get far on the hype of the series alone.
Today, I read that this is primarily aimed at the East Asian market, but I'm not sure about that. The last time Blizzard tried to attract this part of the audience, they released World of Warcraft: Pandaria, lol.